Privacy Policy Update

We conduct regular reviews of our Privacy Policy to ensure that it continues to comply with legislation and addresses any new systems or technology that we use.

We updated our Privacy Policy on 17 July 2026 to include:

Information about how we may communicate with supporters via SMS and WhatsApp, where appropriate and with the relevant permissions.
Clearer information about online forms, including how we handle partially completed submissions and how long form data is retained.
Details on the responsible use of artificial intelligence (AI) technologies to help improve efficiency and support some of our communications and administrative processes.
Updated information about our use of Google Analytics 4 (GA4) to help us better understand how visitors use our website and improve the online experience.
Clearer explanations of the lawful bases we rely on when processing personal information, helping users better understand why and how their data is used.
General updates to terminology, compliance information and privacy wording to ensure our policy remains accurate, transparent and aligned with current best practice.
Updated contact details to reflect the Charity’s new office address

These updates are designed to provide greater transparency about how we use and protect your information, helping you make informed choices about how you engage with us. We remain committed to handling personal data responsibly and securely. Please read through and familiarise yourself with these changes: www.nhslothiancharity.org/privacy-policy